No more paper punch cards

Buy 10 bagels and get one free without the overstuffed wallet. The Patch Perks platform monitored credit card transactions in order to capture purchases at local businesses who were enrolled. The iOS/Android app let users sign up with businesses and notified them of progress on loyalty campaigns and other offers based on timing and location. The platform was designed to complement advertising and self service content creation by businesses on their town’s Patch local news website. I managed the interaction and visual designers and provided high level product management guidance and creative direction.